A Model's Guide for Digital Etiquette
Keep these things in mind when it comes to your digital etiquette.
Give Credit Where Credit is Due
Properly tag (or hashtag if no Instagram). Quickly ask those involved in the photoshoot what their Instagram names are so that you can include that information when you post a photo. It is a professional courtesy. Do NOT take credit for something that is not yours. It is a huge faux pas. As a model, your photos are created by a team of professionals who come together to make that image or series of images happen. Posting on Instagram may seem casual but it will continue to become a professional space for your modeling career.
Quick List to of Professionals to Tag:
- Makeup Artist
- Hair Stylist
- Other models involved
Ask Permission Before Using
Many times photographers are happy to share their work on social media (with photo credit -- of course) but you shouldn't assume this. Ask permission before using any photos that are not yours. There might be a reason you aren't aware of --such as publication date of a magazine, or some brands are stricter than others on releasing content created.
Keep it Classy. Think Twice Before Posting.
Remember once you post something on the internet (and this isn't meant to scare you) but it is there permanently. Our socials are a form of socializing but moreover it is the number one way of advertising. So be wary that you aren't advertising the wrong message.
Private Topics, Off the Internet
Similar to real world interactions, there is a time and place for everything. Private topics should never be discussed online -- even if in a direct message. Viruses, theft, or hackers could leak the sensitive information. Not to mention it doesn't look professional to potential clients.
Tone of Voice
Tone of voice is lost when you type something in a description or comment. This can lead to others misunderstanding you. Make sure to do your best to be properly communicate. Emojis can help!
Whenever you put yourself out on the internet, you are opening yourself to comments of the good and bad. You also have the choice to make positive or negative comments. Treat others how you'd like to be treated -- the golden rule. Cyber bullying is a real problem in the digital age because of the feeling of safety and autonomy people feel they have online. You may have a lapse of judgment and think nothing of a side comment but think twice.
Make sure to have proper grammar and punctuation. You may talk slang with friends but doing so with potential clients may not be the best approach. Keep the abbreviations and emojifying to a minimum to keep up your professionalism.
Keep alert to messages. Clients might reach out through Instagram or other socials. You don't want to miss out on a modeling gig just because you didn't response in a timely manner!
With the ability to connect to anyone at anytime it is important to set boundaries for yourself and others. It is easy to loose hours and/or feel overwhelmed with the constant contact. Working hours are typically recognized as 9 am to 5 pm so be prepared to field communication during that time. A good rule of thumb for adequate response time to a message is 24 hours.
Penny for Your Thoughts
How have you improved your digital etiquette on your socials after reading this post?